Coming soon
10 seconds. Your real friends. Nothing that wastes your time. No likes, no follower counts, no infinite scroll.
Join the waitlist. No spam, ever.
Flair is a social app for people who want to share small moments with the people who actually matter to them. Every post is a 10-second video and you choose who sees it: the world, your friends, a close circle, or no one but yourself. The only social actions are repost and comment. No likes, no follower counts, no public numbers anywhere. When you've seen everything, the app tells you so. Then it lets you leave.
What's different
10 seconds, nothing more
Every note is capped at 10 seconds. No setup time. No room for anything but the moment itself.
No public numbers, anywhere
No likes, no follower counts, no view counts. The only social actions are repost and comment.
The feed ends
When you've seen everything from your friends, the app tells you. No infinite scroll. No slot machine refresh.
Four levels of privacy
Post publicly, to friends, to a close friends list, or just for yourself. Your choice, every time.
Friends, not followers
The friends feed shows what the people you actually know thought was worth sharing. Not what the algorithm decided you should see.
Honest by design
No fake notifications. No engagement bait. No dark patterns. A product that respects your time because it was built that way from day one.
Why we're building this
Most social apps are built to keep you scrolling. Every design decision is optimised to hold your attention as long as possible. We think that's the wrong goal. Flair is built around a different one: you open it, you see what your friends are up to, and you leave feeling good about the time you spent. That's it. That's the whole brief.
Early access goes to the waitlist first.
No spam. Unsubscribe any time.